Marketing Manager Medical Nutrition
FrieslandCampina
Amersfoort, Utrecht, Netherlands
4.550 – 6.000 / month
Hybrid
Expert
posted 6 days ago
Vacancy Summary
Join us to shape the future of Medical Nutrition at FrieslandCampina. We're seeking a commercially driven marketer to transform market insights into growth opportunities and innovations, impacting both our business and patients' lives globally.
Ready to shape the future of Medical Nutrition? We're looking for a commercially driven marketer who can turn market insights into growth opportunities and innovations. You'll help define strategy, bring innovations to market, and strengthen FCI's thought leadership in one of our most important growth segments. Working with colleagues across science, innovation, and commercial teams, you'll have the opportunity to make a real impact on both our business and the lives of patients worldwide.
At FrieslandCampina, you work on strong, globally loved brands enjoyed by millions every day, like Friso, Campina, Chocomel, and Frisian Flag. As a farmer-owned cooperative, we combine an international environment with a clear social and sustainable purpose. We support your growth through training, coaching, and internal career opportunities. With trust and autonomy, you can make a real impact.
Support shaping the Medical Nutrition (MN) strategy and implementation in the regions, ensuring to remain relevant as an ingredient supplier for MN accounts around the globe. Drive growth in core and innovation portfolios across the full MN ingredient segment in line with our growth ambitions. The role is very diverse, from strategic and future-oriented to hands-on and pragmatic.
You will support the development of the global Medical Nutrition (MN) Segment strategy with the Medical Segment lead, including portfolio direction, execution plans, and innovation/application priorities. You will map the medical nutrition market, identifying trends, opportunities, and strategic focus areas that will drive the brand positioning & thought leadership strategy for the MN Segment. You will collate competitor strategic insights and develop counter-strategies to maintain competitive advantage. You will be part of new product development, leading the commercial stream, supporting the innovation roadmap, and building strong business cases for all MN innovations. You will create global value propositions and work closely with the global key account and regional marketing teams to tailor messaging to their customer needs. You will drive and provide input for marketing activation materials and campaigns for the MN segment, ensuring thought leadership execution. You will support the clinical and technical application roadmap for MN, ensuring clinical and scientific initiatives are aligned with business and innovation goals.
You will closely collaborate and engage with cross-functional teams, from global and regional teams to research & development teams such as Innovation Business Development, Product Management & Development (R&D), Expert team Nutrition & Science, Execution Marketing, Marketing communication, Marketing insights, Regulatory, and Finance. Directly report to the global Marketing Lead Medical Nutrition and work together with the global key account teams and APAC & China Marketing managers on marketing execution for the segment. Additionally, you will be the commercial lead in various cross-functional projects.
The Ingredients business group within FrieslandCampina focuses on high-end nutritional products and solutions for all life stages. The organization is divided into three market segments: Early Life & Cell Nutrition, focusing on ingredients for infant nutrition and research in the area of cell nutrition; Medical Nutrition, focusing on adults; and Performance & Active Nutrition. Our ingredients are developed and produced for business-to-business applications. We supply ingredients and semi-finished products to customers around the world, who use them to create end products that support the health and well-being of consumers and patients with various needs across a variety of market segments. The team is part of FrieslandCampina Ingredients with various functions across the globe responsible for the Medical Nutrition segment. You will be part of the Medical Nutrition marketing team and indirectly linked to the Performance & Active marketing team (16 people), reporting into the Global marketing lead Medical Nutrition.
Required skills
Positioning
Proposition Development
communication
Food Technology
Innovation Management
implementation
planning
Growth
Business Case Development
Combine
Teams
Segment
Business Administration
Presentation
SOLID
Marketing Insights
English
Finance
Market Insights
(D)MJOP
Reporting
Strategy
Support
Business Applications
nutrition
B2B Marketing
Business Economics
Business Cases
execution
Science
Health
Make
Product Development
CAN
Messaging
Clear
Thought Leadership
Training
Performance
Competitive Analysis
Equipment
Stakeholder Collaboration
Research and Development (R&D)
Barista
Well-being
Benefits
Diversity
Campaigns
MOST
English level
Fluent
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